American tech company Apple is worried about the declining sales of iPhone in China. Many experts say that AI features are not there in the iPhone behind the declining sales in China. Now to overcome this deficiency, Apple has planned to join hands with Chinese company Alibaba. Apple hopes that this will help her to strengthen her position in China, where many Chinese companies are competing with her. Come, let’s know about this in detail.
Alibaba Group confirmed
The agreement with Apple has been confirmed by Alibaba Group Chairman Joe TSAI. He told, “He (Apple) had interacted with many companies in China and finally chose to do business with us. They want to use our AI in their phones. We are happy to work with a big company like Apple.” Under this partnership, Apple will use Alibaba’s AI model to provide AI features in the iPhone sold in China.
Why did Apple need Alibaba?
For AI features, Apple has integrated Chatgpt in the iPhone. Chatgpt is not available in China. In such a situation, Apple needs a local company. Explain that consumer facing AI-products in China need government approval. In such a situation, both Alibaba and Apple companies have applied for this.
IPhone sales are decreasing in China
Apple’s path in China seems to be difficult and it is clearly visible from last year’s sales. The crown of China’s biggest smartphone vendor has also been taken away from Apple’s head. Statistics of the quarter ended December show that Apple sales have seen a 11 percent decline in the whole of China. Here Apple is getting a huge challenge from Huawei.
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