There will be a big change on YouTube soon. Actually, the company is now going to change the policy of showing its advertisement. After this, the experience of watching the video on YouTube will be fantastic. New changes will be applicable from May 12. This will not only improve the experience of the audience, the creators will also get a chance to increase their earnings. Come, let’s know what is going to change on YouTube since May.
Advertisement will be seen at natural breakpoint
YouTube has said that from May, advertisements will be seen at the natural breakpint of the audience video. This means that advertisements start running anywhere in the middle of videos. By changing this, the company will no longer show advertisement between a scene or dialogue. Now these advertisements will be placed on poses on the transition of a scene.
So changes are being made
YouTube says that this change is being made to improve the video watching experience. The company said in a post that it will get more views and the creators will get better income. This change in May will apply to old videos. The company has said that it will adjust mid-rol advertisements on the old video as well. Creators who want their full control over the placement of advertisements can go to YouTube Studio and opt-out before May 12.
YouTube will help creators
YouTube will help the creators in this entire process. The company is recommending a mix of manual and automatic ways in the case of mid-rol aid. The company says that the creators who use this method will have 5 percent higher than the creators who are dependent on manual placements. Apart from this, YouTube has also brought a tool for creators. This tool will help the creators to tell what the placement of their advertisement is affecting the viewing experience. This tool will also suggest the creators regarding placement.
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